Hubspert Syllabus

A breakdown of what it looks like to be a part of the Hubspert program from the perspective of a participant.

Instructors

Louis Garcia - CEO	louis@mediagarcia.com	Leads Group Meetings
Creed Hostetter - Expert	creed@mediagarcia.com	Leads 1-2-1 Meetings

Contact Information

Phone: 651-691-9123

Email: client@hubspert.com

Office Hours: Contact by email for support.

Goals

The goals of Hubspert are to demonstrate best practices around how to optimize a CRM to drive business growth in the areas of marketing, sales, and service departments. By doing this, we believe you will grow your contacts and revenue.

Course Overview

Hubspert is a 12-week program that trains and guides you to use the HubSpot platform to grow your business and achieve your goals. We cover strategies for growing your website sessions and leads, while also examining how to use each tool practically in your day-to-day business operations.

Resources:

HubSpot Academy

Hubspert Knowledge Base

Zoom Recordings

Office Hours

Week	Topic	Goal
Week 1	Welcome and Onboarding	Meet and Get Setup
Week 2	Contacts	Customize a Contact Screen to fit your business
Week 3	Properties	Customize properties to track key information about your contacts, companies, and deals
Week 4	Sales Pipeline	Setup and customize a sales pipeline and stages to fit your business
Week 5	Lists	Create a set of lists that any business needs as well as discovering other potential uses
Week 6	Q&A	A general ask any question type of day
Week 7	Templates	Setting up templates to engage people through sales or service activities
Week 8	Extensions	Using the HubSpot Extension in your day to day
Week 9	Landing Pages	Setting up landing pages to convert contacts
Week 10	Email	Setting up and sending a marketing email to your list
Week 11	Reports & Dashboards	Optimizing your reports and dashboards to show key metrics across marketing, sales, and service functions
Week 12	Conclusion	Wrap up
Week 13	break week